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Book your free discovery call →What you'll learn
This isn't a broad business degree. It's the specific, practical skill set you need to go from "I want to start something" to a real, running business — with your mentor beside you the whole way.
Every skill here is taught in the context of your own business, not as a generic lesson.
Direction
How to test whether a business idea actually fits you and has a real market — before you spend a penny building it.
Marketing
The practical basics of marketing your business — where to show up, what to say, and how to turn attention into your first sales.
Sourcing
How to source products, suppliers, or structure a service offer — whatever your business needs to actually deliver.
Foundations
The practical basics of structuring a business — how to set up, price what you sell, and keep track of the money.
Funding
We help you understand the realistic routes to funding your start-up costs, and think through which fits your situation.
Momentum
Weekly calls mean you always have a next concrete step — and someone checking in on whether you took it.
By the end of the Foundation phase, you have a validated idea, the groundwork laid, and a clear plan to launch. The Growth phase (Intensive clients) takes it further — sourcing, marketing execution, and the push to actually launch.
Weeks 1–8
Direction, a validated idea, the basics of marketing and setup, and a concrete launch plan.
Weeks 9–12
Sourcing your product or service, building out your marketing, and troubleshooting your actual launch.
Most people starting a business need to think through how to fund it. We help you understand your options and work out what's realistic for you.
This includes talking through routes such as personal savings, government-backed start-up loan schemes, small business grants, or simply starting lean and scaling as revenue comes in. We help you think it through clearly — we're not financial advisers, and we don't arrange or guarantee funding, but we make sure you understand the realistic options before you commit any money.
The programme isn't tied to one business type — here's a flavour of what past guidance has covered.
Example
Digital services, content, or online-first offers — built and marketed without needing physical premises.
Example
From a market stall or pop-up to a small food business — sourcing, pricing, and the practical basics of getting started.
Example
Sourcing products, setting up a store, and marketing it — including exploring models like Amazon FBA as one option among several.
These are illustrative categories, not guaranteed outcomes — the right fit for you comes out of your discovery call and early sessions.
Book a free 20-minute call and we'll start figuring it out together.
Book your free discovery call →